No matter how large a shoe company gets, it is still important to have their message spread far and wide. Especially since new products are being introduced continually to an audience that has many other products and recreation vying for their attention.
Much easier said than done.
What helps is if you have the perfect celebrity to attach their name to your product and Nike has found the perfect person in golfing super star Michelle Wie.
Michelle Sung Wie is an American professional golfer who plays on the LPGA Tour.
At age 10, she became the youngest player to qualify for a USGA amateur championship. Ms. Wie also became the youngest winner of the U.S. Women’s Amateur Public Links and the youngest to qualify for an LPGA Tour event. She turned professional shortly before her 16th birthday in 2005, accompanied by an enormous amount of publicity and endorsements.
Very impressive resume.
It was reported in early March, 2009, that Ms. Wie had left the William Morris Agency, the Hollywood talent agency that had represented her since she turned pro in 2005, and would be signing with sports agency IMG.
Her popularity continues to soar.
Good for her. Even better for Nike.
fcielitecompetitor.com, fciwomenswrestling2.com articles, Nike photo credit
According to gobankingrates.com, “With a net worth of $12 million, she’s not one of the richest female athletes in the world — yet. But, Michelle Wie has made millions off of endorsements. Corporations were ready to pounce when she turned pro two years later. Nike scooped her up for between $4 million and $5 million a year, according to an ESPN report at the time.”
Nike is continually presenting new products to the world, many with a focus towards young women so this appears to be a perfect match.
If you visit her website she prominently displays Nike apparel. Check it out. https://michellewie.com/nike
Nike is also working with two-time Grand Slam tennis champion Naomi Osaka.
As reported on August 24, 2019, at hypebeast.com, “Nike has unveiled Naomi Osaka‘s exclusive sacai look ahead of the US Open taking place in Flushing, Queens this week. Osaka, currently ranked the No. 1 player in the world, will be the first athlete to wear NikeCourt x sacai performance apparel. The Nike look, made in collaboration with Chitose Abe‘s sacai label, features a double-layer skirt atop a bodysuit, for a play on the classic tennis dress look.
The brand celebrated the collaboration with a pop-up entitled “Queens of the Future.” The event gathered top tennis players Markéta Vondroušová, Elina Svitolina, Madison Keys, Caroline Garcia, Aryna Sabalenka, Petra Kvitová, Simona Halep, Maria Sharapova, Sloane Stephens, Osaka and Serena Williams, all of whom wore Nike apparel.”
Let’s visit the source. The insider news.nike.com adds, “Osaka’s look is fitting for the year’s final major. At the end of each summer the sporting world turns attention to Flushing, Queens for a major cemented as tennis’ premier convention-challenging event. It has, during the decades, affirmed the unique synergy of athleticism and style in tennis.”
Golf, tennis track, basketball and more, you name it and Nike continues to get the word out.
We have a visiting writer who focused on their golf shoes and wanted to share his experience with us. Please enjoy.
Nike Golf Shoes
By Richard G Hart
Nike has a host of golf players on their staff; Michelle Wie, Stephen Ames, Suzanne Pettersen, and the legend Tiger Woods. Nike accommodates every one of their staff players with top of the line equipment, from the finest golf clubs available i.e. the VR_S Driver for men and ladies, also with the VR_S Iron series. The clubs incorporates the finest technology available today from any manufacturer. With state of the art designs Nike has already bagged three major championship wins this year, not a bad start to the season.
One thing many people overlook when it comes to Nike Golf; is Nike Golf Shoes. Nike is a premier manufacturer of athletic shoes, period. There are only a few other companies that can rival Nike’s dominance in athletic shoe apparel, Adidas and maybe, Puma. Other than that, Nike stands on top of the soap box millennia’s ahead of their competition.
For the 2012 catalog Nike has released 13 pairs of stylish kicks for the men golfers out there and also a pair of high quality sandals. Most of the shoes in the 2012 line are equipped with a set of Scorpion Stinger Spikes with a Tri-LOK System, giving a good platform from the tee box and traction all golfers need. If you are looking for a new age look, Nike Golf can accommodate you with a pair of the Nike Dunk Golf Shoes. The Nike Dunks are crafted from high quality grain leather and are featured in 4 different bold color schemes, including: White/Black – Soar, White/Cargo Khaki – Safety Orange, White/Black – Granite, and White/Court Green – Black.
If the bright colors and brazen designs do not fit the appearance you are looking for, Nike also has a more contemporary scheme that will sure to suit your tastes. The Zoom TW 2012 golf shoes would be ideal for you. The Tiger Woods shoes have every single facet a golfer could desire in a golf shoe from the performance boost technologies to high fashion looks.
The Nike Zoom TW is manufactured from premium full grain waterproof leather, backed by a two-year waterproof warranty from Nike. The assurance of Nike backing the product they make, makes this shoe just that much better. The shoe is also made with Zama Spikes giving unmatched stability coupled with Nike Power Platform; which gives an added increase in club speed each and every swing.
Nike has the highest standards in their products, but with a higher standard and a huge brand name boils down to more money to the consumers. Some people are willing to pay the $300.00 for the Tiger Wood’s golf shoes but to be honest, not a lot of people are able to ante up that kind of cash. If you are looking for Discount Golf Shoes, the Nike brand might not be ideal choice for you. Nike does offer a shoe that costs a quarter of that, but you can believe you are not getting the premium quality golf shoe you may be able to buy somewhere else for $75.00. To be honest, half the time you are only buying the Nike swoosh on the side of the shoe versus a quality product.
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Opening photo Nike photo credit
Article Source: https://EzineArticles.com/expert/Richard_G_Hart/1299459
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