May 5, 2020,
Close your eyes and see if you can smell this. Especially if you haven’t had your cheese steak fix satisfied recently.
A cheesesteak is a sandwich made from thinly sliced pieces of beefsteak and melted cheese in a long hoagie roll. A popular regional fast food, it has its roots in the U.S. city of Philadelphia, Pennsylvania.
Happy to go to Philly anytime.
On a lightly oiled griddle at medium temperature, the steak slices are quickly browned and then scrambled into smaller pieces with a flat spatula. Slices of cheese are then placed over the meat, letting it melt, and then the roll is placed on top of the cheese. The mixture is then scooped up with a spatula and pressed into the roll, which is then cut in half.
Why is it that we can feel our arteries hardening as our taste buds are swelling and begging for a cheesesteak?
With all of this vegan craze going on, can’t we find a company that can deliver us some incredibly delicious cheesesteak that won’t turn into glue in our arteries?
Yes, we can. We feel like we have found cheesesteak paradise.
It has been in the news recently.
The global information source newsweek.com reports, “A plant-based Cheese Steak sandwich and a Meatball sub will be tested at Capriotti’s Sandwich Shop‘s Las Vegas locations. The vegetarian sandwiches are made with plant-based protein by Impossible Foods. Capriotti’s claims that they have created the world’s first plant-based cheesesteak.”
That is a very impressive claim. We want to hear more.
At qsrmagazine.com they add, “Capriotti’s Sandwich Shop is upping the ante in the plant-based eating game. The brand’s award-winning Cheese Steak sandwich is now available to more fans than ever before. Launching at exclusive Las Vegas locations, Capriotti’s is now testing the world’s first Impossible Cheese Steak.”
We want to hear more about Capriotti’s story. Any team that is brilliant enough to come up with this idea, their story needs to be heard.
They oblige. At capriottis.com they share, “Lois Margolet and her brother, Alan, started Capriotti’s in 1976. They lived in Little Italy in Wilmington, Delaware, where sandwich shops were abundant, but Lois had a dream of creating something unique. The shop began as a boarded up building beneath their apartment. They decided to name it after their grandfather, Philip Capriotti, who loved to cook.
They wanted to create a sandwich for “real turkey lovers,” so they started roasting whole fresh turkeys overnight. This concept set them apart from their competition and still does. People loved their sandwiches, and word spread about their fresh roasted turkey, quality meats and cheese, fresh rolls and produce. It was a regular occurrence to hear people saying “Capriotti’s makes the best sandwich I’ve ever eaten!”
Over time, their popularity grew and in 1987, their cousin, Diane Rizzo, joined them in opening additional locations in Delaware. Signature sandwiches, such as the “Bobbie®” and others, were introduced. The formula was so successful that franchising was offered. Today, Capriotti’s Sandwich Shops located around the country and continue the tradition started in Delaware over 30 years ago.”
Wonderful. The good news is that they are continuing to make news.
Here a two reviews of their tasty cheesesteak sandwich at Trip Advisor.
“No doubt about it–Capprioti’s has the best cheese steak sandwiches on the Eastern Shore. I get one almost every time I travel this way. Usually my mouth starts watering when I get to the Bay Bridge, just thinking about one of these subs. You can save some time by calling ahead; they’ll have the sandwich waiting for you when you get there.”
“The best subs and steak sandwiches around. Make sure you get them loaded with sweet peppers, pickles and hot peppers.”
Nice. Very tasty idea.
When something as special as this type of sandwich comes along, we absolutely want to know more about it.
Please read on.
Meet Your New Favorite Plant-Based Sandwich! Capriotti’s Tests Impossible Cheese Steak in Las Vegas
Fast-Casual Sandwich Chain Teams Up with Impossible Foods to Test New Plant-Based Sandwich.
LAS VEGAS, Dec. 18, 2019 /PRNewswire/ — Fan-favorite fast-casual sandwich chain, Capriotti’s Sandwich Shop, is upping the ante in the plant-based eating game. The brand’s award-winning Cheese Steak sandwich is now available to more fans than ever before. Launching at exclusive Las Vegas locations, Capriotti’s is now testing the world’s first Impossible Cheese Steak.
The first-to-market sandwich was developed in partnership with Impossible Foods, and features the classic cheese steak ingredients that Capriotti’s loyal fans love, piled on perfectly cooked, 100 percent plant-based protein, for a new sandwich that is just as fresh and delicious as the cherished original. Expanding on its already impressive vegetarian menu like the Veggie Turkey and Veggie Cole Turkey sandwiches, the new Impossible Cheese Steak sandwich offers guests the option to eat plant-based without sacrificing any of the taste fans have come to know and love.
“At Capriotti’s, we have a long history of catering to vegetarian diners with our robust and flavorful vegetarian sandwiches. The new Impossible Cheese Steak takes our menu to the next level,” said CEO Ashley Morris. “This sandwich is by far the best tasting and highest quality Impossible entrée in the fast-casual space. We are so excited to give vegetarians and meat lovers alike the chance to enjoy their favorite foods in a plant-based meal.”
The Impossible Cheese Steak is currently available at select test stores throughout Las Vegas, including the Downtown Summerlin location at 11010 Lavender Hill Drive and at the Aliante Parkway @ Nature Park location at 2620 Nature Park Drive, North Las Vegas. Along with the Impossible Cheese Steak, Capriotti’s is also launching an Impossible Meatball Sandwich. Customers will be able to order the sandwiches both in-store and online at participating stores. The company is expecting to roll out the product nationally in early 2020.
With 100 locations across the nation, Capriotti’s is most famous for its 40-year nightly tradition of slow-roasting whole, all-natural turkeys in-house and hand-shredding them each morning to feature in a variety of fan-favorite subs. This includes The Bobbie, the CAPastrami, made with hot pastrami, the Cole Turkey, and the original Cheese Steak.
For more information about Capriotti’s or to find a location near you, please visit https://www.capriottis.com/.
About Capriotti’s Sandwich Shop
Founded in 1976, Capriotti’s Sandwich Shop is an award-winning national franchised restaurant chain that remains true to its 40-year tradition of slow-roasting whole, all-natural turkeys in-house every day. Capriotti’s cold, grilled and vegetarian subs, cheese steaks and salads are available at more than 100 locations across the United States. Capriotti’s signature sub, The Bobbie®, was voted “The Greatest Sandwich in America” by thousands of readers across the country, as reported by AOL.com. Capriotti’s fans can also download the CAPAddicts Rewards app for iOS and Android, where they can earn and redeem rewards. Capriotti’s plans to grow to over 500 locations by 2025, and was listed amongst the Franchise Times 200+ listing for 2018. For more information, visit capriottis.com. Like Capriotti’s on Facebook, follow on Twitter or Instagram.
About Impossible Foods
Based in California’s Silicon Valley, Impossible Foods makes delicious, nutritious meat and dairy products directly from plants — with a much smaller environmental footprint than meat from animals. The privately held company was founded in 2011 by Patrick O. Brown, M.D., Ph.D., Professor Emeritus of Biochemistry at Stanford University and a former Howard Hughes Medical Institute investigator. Investors include Khosla Ventures, Bill Gates, Google Ventures, Horizons Ventures, UBS, Viking Global Investors, Temasek, Sailing Capital, and Open Philanthropy Project.
Contact: Lindsey Lambert, Fishman Public Relations, LLambert@fishmanpr.com or 847-945-1300
SOURCE Capriotti’s Sandwich Shop